Law Firm Website Design Agency London
AWARD WINNING WEBSITES FOR LAW FIRMS.
Your law firm deserves a website that works as hard as you do. As an award-winning web design agency with 24 years' experience, Contra creates high-performing sites that turn visitors into loyal clients. We focus on what matters: sleek, custom law firm web design, intuitive navigation, and fast, mobile-responsive performance. More traffic. More conversions. More matters. Connect with Contra today.
Got a project in mind? Connect with us today.
Contra delivered a best-in-class website that was highly optimised for search engines, providing a fantastic foundation to enhance our brand, discoverability and most of all our client support.
Trusted by leading law firms.
Law firm web design services.
Enhance your law firm’s online presence. Engage users with responsive design. Turn prospects into clients. Whether you’re modernising or starting from scratch, our law firm web design services are tailored to your goals and built to help you stand out. Ready to transform your website? Let’s build something exceptional for your firm.
I want a bespoke web design that’s right for my firm
Your website should be a true extension of your firm’s values and expertise, showcasing what sets you apart while delivering real results. We understand the challenge of creating a law firm website that not only looks professional but also connects with your audience and drives growth.
That’s why we begin with in-depth research into your audience’s needs, crafting a bespoke web design that builds trust, encourages engagement, and turns visitors into clients.
I want a creative law firm website that stands out
No matter what practice area you specialise in, Contra can execute a law firm web design solution catered to your needs. Our expert web designers can implement a range of creative techniques blended with the latest law firm web design trends to captivate your audience without compromising on sophistication.
I want my law firm’s website to be fast and responsive
They say speed kills. When it comes to law firm websites, slow speed kills…your matters pipeline. We’ll ensure your website is super fast, meeting Google’s page speed insights. Responsive website design for law firms is also a must. Impress prospective clients with a website that runs smoothly and offers seamless navigation across a range of devices.
I want my law firm’s website to provide an incredible user experience
Law firm websites had a reputation for being clunky, stale, and boring. Not anymore. Our UX design services will give your web visitors an enjoyable experience, keeping them engaged and increasing the likelihood of converting to clients. From click testing and A/B testing, to stakeholder research and surveys, we use data to drive conversions.
I want my service pages to rank high in search engines
To rank your law firm’s service pages high in search engines, you need targeted keywords, fast, mobile-friendly design, and content that builds trust with clients. We handle all elements of SEO for law firms, from keyword research to optimisation and backlink strategies, helping you attract the right audience while you focus on your clients. We also stay on top of the latest developments in SEO, such as optimising for ChatGPT Search. This ensures that your firm doesn’t lose out as the landscape evolves.
I want to engage my audience with strong copy
Writing content for your law firm website requires a strong combination of legal expertise and skilled law firm copywriting. Many of our clients turn to Contra for emotionally engaging, SEO-optimised copy for their service pages. We collaborate closely with your internal team to ensure legal accuracy while crafting compelling content that resonates with your audience and boosts search engine performance.
I want to drive more traffic to my law firm website
To drive more traffic to your law firm’s website, we use targeted SEO strategies to help you rank for the legal keywords your clients are actively searching for. Working with your lawyers, we create valuable, SEO-optimised informative content—such as blog posts and guides—that positions your firm as an authority and attracts qualified leads. Additionally, we run focused Google Ads campaigns to boost your visibility and drive immediate traffic.
I want to see tangible results on website performance
It’s in our interests to ensure you have the website metrics you need so we can report on the success of the project. Ideally, you’ll already have Google Analytics 4 configured so we can benchmark the current site and compare KPIs with your new website. If you’re not already set up on Google Analytics 4, we’ll configure it to display KPIs such as traffic, organic traffic, engagement, and conversion events. We’ll present this into a digestible report you can share with senior stakeholders.
I want my law firm website built on WordPress
Go beyond stunning design with a WordPress website for your law firm. WordPress is flexible and user-friendly. This streamlines your content population process, allowing your team to spend more time driving new matters, cases and revenue. If you’re looking for simplicity, WordPress is the best law firm web design solution for you. Read our guide on choosing the right WordPress Web Design Agency.
I’m thinking of building my law firm website on Drupal
Covering complex legal matters requires a lot of content. Contra can bring together all your services and sub-services in an elegant Drupal law firm web design. Drupal’s flexible layout builder presents endless creative possibilities, allowing us to produce a design that meets your needs for both style and functionality.
Law firm web design examples.
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What makes a great law firm website?
A well-crafted law firm website isn't just an online presence—it’s your firm’s most powerful marketing tool, designed to build trust, showcase expertise, and drive client conversions. Here’s what makes a law firm website stand out:
User research
By understanding your audience through surveys, personas, and interviews, we ensure the website speaks directly to your potential clients’ needs, leading to better engagement and conversion.
Effective calls to action
Strategically placed CTAs encourage visitors to act. We make sure high-conversion CTAs are prominent, while pop-ups at the right time boost interaction and conversion rates.
Trust markers and social proof
Display client testimonials, industry awards, and accreditations to build credibility and encourage visitors to take the next step—whether that’s getting in touch or scheduling a consultation.
Performance
Fast load times and optimised images create a seamless user experience. We ensure that every element is fine-tuned to deliver the best performance, so visitors don’t leave because of a slow site.
Navigation
Easy-to-follow navigation and a clear content hierarchy help visitors find exactly what they need. For larger sites, a megamenu can simplify the browsing experience, leading to better engagement.
High-quality images and visuals
Authentic, humanising images of your team and real-life office shots connect with potential clients and build trust. Don’t rely solely on stock photos—show your firm’s unique personality.
People-centric
Your solicitor bios are key to building trust with potential clients. Include each team member's expertise, qualifications, and experience to highlight their professionalism. Adding a personal touch, such as interests or achievements, helps humanise your firm and creates a connection with visitors, reassuring them they’re in capable hands.
Easy to read
We make sure your content is scannable, with subheadings, bullet points, and short paragraphs so visitors can quickly find the information they need. For larger SEO-focussed pieces of text, our designers and developers have a range of tricks to ensure long-form content is easy to read.
Mobile optimisation
With a growing number of clients browsing on mobile, it’s crucial that your site is responsive. A mobile-optimised site leads to higher engagement, more interactions, and better conversion rates.
Accessibility
A truly inclusive website ensures that all users can access your content, including those with disabilities. Features like improved colour contrast and assistive tool compatibility make your site usable for everyone.
Microinteractions
Small animations or interactive elements, like button effects or hover changes, create a dynamic, personalised user experience that engages visitors throughout their journey on your site.
SEO optimisation
SEO for law firms isn’t just about keywords—it’s about making sure your site ranks higher on search engines. We focus on everything from keyword research to more advanced techniques like schema markup to help your site get found by potential clients.
Need a law firm web design agency?
Enhance your online presence and boost client engagement with the help of our law firm web design experts. Request a callback today.
Why choose us?
If you need a highly technical team of law firm specialists, Contra just might be your next growth partner. For over 24 years (9061 days to be exact), we've been helping law firms of all sizes attract new clients with a bleeding edge website and SEO. Get in touch today for a free consultation.
Law firm specialists
With 24 years' of experience, we understand the unique law firm web design & development challenges you face. We speak with hundreds of managing partners and legal marketing leaders each year and stay up-to-date with the latest trends, sharing insights on our Contra blog to help you stay ahead.
Highly technical
We have a strong team of web developers, marketers, and SEO strategists that have the experience and expertise to build and optimise an industry-leading website. Going beyond the build, we focus on continuous conversion rate optimisation and maintenance, with the technical ability to dig deep, identify the bigger picture and action the most relevant and impactful changes.
Every client matters
We have a range of professional service clients, including smaller clients such as McAllister Olivarius, mid-tier firms such as Hudgell Solicitors, right up to multinationals such as KPMG. We treat every firm with the same level of care and respect, assigning department heads and project managers to every client.
Agile and personal
We’re not a faceless behemoth that will assign their B team to manage and deliver everything as soon as you sign on the dotted line. No matter your size, you’ll be working with the exec team who hold extensive experience in their fields, including directors and department heads, with regular interaction on fortnightly or monthly meetings.
We have been a client of Contra for several years, using their services for numerous projects including, application development, website creation and SEO optimisation. They have provided us with exceptional service, and are always willing to go the extra mile to ensure success!
Our law firm web design process.
Begin your journey to a professional law firm website optimised to generate leads. Get the process underway by requesting a free consultation.
Step 1.
Research
Your law firm’s website has to work for both your team and your prospective clients. That’s why our London law firm marketing and web design agency begin with thorough internal and external research. We use a range of research methods, including workshops, interviews, surveys, desk research and user testing, to uncover valuable insights about your services and brand. With these insights, we can create a website that accurately represents your firm’s values, while addressing the needs of your audience.
Step 2.
Wireframes
Wireframes provide the blueprint for your law firm website. They allow us to quickly visualise page layouts and user journeys, focusing on the location and style of important page elements such as call-to-actions, key information, and messaging hierarchy. Then, when it comes to finalising the design, we know you have the optimal structure for generating conversions.
Step 3.
Treatments
This is where your design starts to come to life. We’ll develop multiple design treatments for key pages of your law firm’s website, incorporating your branding and the insights we’ve gathered from our research. You’ll have the opportunity to provide feedback when we share the concepts with you via Figma, a browser-based design preview tool. Next, we’ll zero in on your preferred concept, further optimising it for your target audience.
Step 4.
UX Testing
With a wealth of legal services and content to navigate, you need your law firm web design to offer a seamless user experience. We conduct testing on real users, ensuring any inefficiencies can be ironed out early on in the design. Once it comes to the build, your users will have easy access to all the information and support they require, increasing their likelihood of becoming a client.
Step 5.
Design system
A design system is a comprehensive framework defining the visual and functional elements of a law firm’s website, including typography, colour palettes, and UI components. Our systematic approach ensures that each page and content type is constructed using reusable components from the design system. This approach guarantees visual consistency across the site, enhances usability for your clients, and streamlines both the design and development process, saving time while maintaining quality.
Step 6.
Development
Your law firm web design is finalised and it’s time to bring it to fruition. You can fully rely on the technical expertise of our skilled developers, or have your in-house team work with us collaboratively. Whatever you prefer, we ensure a smooth process through to completion.
Law firm websites that stand out.
Request a free website audit. We’ll make recommendations to increase traffic, leads, and conversions.
Law firm web design resources.
Frequently asked questions
- Will you provide a design style guide or branding guidelines for my law firm website?
Yes, we provide a detailed design system tailored to your law firm’s website. This system includes guidelines for typography, colours, UI components, and other visual and functional elements, ensuring consistency throughout the site and streamlining the design and development process. Unlike a design system which focuses specifically on your website, branding guidelines outline all the other elements that make your firm what it is. Ideally, we will incorporate your brand guidelines throughout your website if you have them. If not, we can create them for you before kicking off your web design.
- How much does a law firm web design cost?
Law firm web design costs vary depending on the scope and complexity of the project. Basic designs can range from £500 to £5,000, typically involving simple layouts and limited functionality. Custom designs, offering more tailored solutions, range from £5,000 to £15,000. For full design and development, prices typically range from £25,000 to £100,000, including advanced features, testing, and compliance. Large-scale projects, such as those for multinational firms, can cost £60,000 to £250,000+ depending on the size and requirements.
- How long does it take to design and launch a law firm website?
A law firm website can take 6-12 months to design, build and launch. The process begins with research, including workshops, interviews, and user testing to align with your brand and business goals. Next, wireframes are created to explore page layouts and user journeys. After that, treatments are designed and refined based on feedback. UX testing ensures usability, followed by the creation of a design system for consistency. Finally, the website is developed, either by the client’s development team or a web agency, completing the project.
- How can a professionally designed website enhance my law firm's online presence?
A professionally designed website can significantly enhance your law firm's online presence by providing a clean, user-friendly experience that builds trust with potential clients. It ensures your site is visually appealing, mobile-responsive, and easy to navigate, helping visitors find key information quickly. A well-designed website also improves your site's search engine ranking, making it easier for clients to find you online. Additionally, it can highlight your firm's expertise, showcase client testimonials, and drive client engagement through clear calls to action.